Monday, 4 April 2011

Monsters - Publicity

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Monsters received generally positive reviews from critics, with the film garnering a 71% "fresh", or 6.6/10 rating, on review aggregate Rotten Tomatoes with the site's consensus stating, "It doesn't quite live up to its intriguing premise, but Monsters is a surprising blend of alien-invasion tropes, political themes, and relationship drama."

Roger Ebert awarded the film three and a half out of four stars and said "Monsters holds our attention ever more deeply as we realize it's not a casual exploitation picture."

The film ranked #3 on Moviefone's Top 10 Sci-Fi Movies of 2010 list.

Filmmaker Kevin Smith is a fan of the film, saying on his Podcast Hollywood Babble-On "It will appeal to everything about the child in you that used to like the Four o'clock movie."


Monsters was nominated for six British Independent Film Awards, including Best Picture, Best Director, and Best Actor,[23] and eventually won the Best Director, Best Technical Achievement, and Best Achievement in Production awards. At the 2011 BAFTA's Monsters was nominated for Outstanding Debut by a British Director, but ultimately lost to Four Lions.


In the weeks leading up to the UK release date of 3 December 2010 a marketing campaign using social network Foursquare was announced. Vue Entertainment and Cineworld Cinemas set up 'infected locations' which gave users access to exclusive Monsters content and the chance to win random on-the-spot prizes.

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